LUXURIOUS SANS
An editorial exploration of type beyond boundaries.
An edition that celebrates the versatility and refined elegance of the Luxurious Sans font family.
Sculpted for the sun.
Define
Creating a specimen book is crucial for showcasing the unique qualities and versatility of a font. It brings to life the font’s technical precision, mood, and character across various applications, offering designers a deeper understanding of its full potential. With this in mind, a specimen book was crafted for the Luxurious Sans font family, originally designed exclusively for Intermed’s Luxurious Sun Care range.
Deliver
The Luxurious Sans specimen book presents a comprehensive exploration of the font family, highlighting its flexibility and versatility. Through 486 characters, multiple weights, and language applications, the design showcases the dynamic nature of the font family. Typographic contrasts add visual depth, accentuating the font’s technical details. The edition is anchored in the brand’s signature Mediterranean orange, a colour symbolising energy, warmth, and joy. An eight-page insert featuring the full character set is also included, providing a detailed look at the family’s expansive range.
Credits
CLIENT
Another Practice
SECTOR
Publishing
DISCIPLINE
Creative Direction
Editorial
Print
CREATIVE DIRECTION
Effie Koukia
Alexandros Kyritsis
DESIGN
Alexandros Kyritsis
Nikos Christopoulos
TYPE DESIGN
George Triantafyllakos (atypical.gr)
PRINTING
Ikona N. G. Christopoulos
PHOTOGRAPHY
Anna Tsiami
